A. Blue Bell is a limited liability company formed on March 29, 2005 in the Commonwealth
of Pennsylvania. Blue Bell became registered as an investment adviser firm in April 2005.
Blue Bell is principally owned by Jonathan Scott Miller, Sr. Jonathan Scott Miller, Sr.,
Justin Capetola, and Jonathan Scott Miller, Jr. are Blue Bell’s Managing Members.
B. As discussed below, Blue Bell offers investment advisory services to its clients (generally
comprised of: individuals, high net worth individuals, pension and profit sharing plans,
corporations, business entities, trusts, estates, and other investment advisers). Blue Bell
does not provide financial planning services. However, to the extent that the client
specifically requests, Blue Bell may provide limited consulting services. Blue Bell’s
investment strategy and its universe of investments may not be appropriate for all investors,
and clients and prospective clients should consider whether Blue Bell is an appropriate
choice for them.
INVESTMENT ADVISORY SERVICES Blue Bell provides discretionary and non-discretionary investment management services.
Blue Bell relies primarily on its discussion with clients and a Confidential Investment
Questionnaire to determine a client’s investment profile, which dictates a client’s
investment strategy (discussed more fully below). It is important for clients to understand
that they must provide Blue Bell with updated information about their financial situation
and investment objectives so that Blue Bell can manage their account appropriately. While
Blue Bell generally makes efforts to meet with each of its clients every year, and requests
that clients update their Confidential Investment Questionnaire from time to time, Blue
Bell will manage a client’s account according to the client’s current investment strategy.
Clients and prospective clients should understand that if they do not update their
Confidential Investment Questionnaire on a regular basis, or communicate with Blue Bell’s
employees, Blue Bell may provide advice that is no longer appropriate for the client.
Blue Bell’s investment philosophy involves allocating client assets to three primary
categories of investments—exchange traded funds (ETFs), closed-end funds (CEFs), and
structured investments. Depending on the amount of assets in a client’s account, and the
client’s age, financial resources and investment profile, we will manage a portfolio
comprised of some or all of these investments.
Generally, accounts with less than $15,000 will be invested entirely in ETFs and CEFS
(the “The Blue Bell Unhedged Strategy”). Accounts with between $15,000 and $100,000
will typically be invested in ETFs, CEFs, and structured investments, but will typically be
invested at higher concentrations of ETFs than accounts with more than $100,000 (the
“Blue Bell Investment Strategy”). For accounts with more than $100,000, we will manage
a client’s account according to the “Blue Bell Hedged Strategy”, which typically includes
an allocation to ETFs, CEFs and structured investments. Based on our perception of the
markets, the Blue Bell Investment Strategy and the Blue Bell Hedged Strategy will use an
overlay of covered call writing and potentially other options trading strategies. The Blue
Bell Unhedged Strategy, Blue Bell Investment Strategy and the Blue Bell Hedged Strategy
are not model portfolios, and each client account is managed according to the client’s
strategy.
Unless a client notifies us in writing to the contrary, a client’s account will automatically
be placed in the strategy that corresponds to the amount of assets that they place under Blue
Bell’s management. Blue Bell may change a client’s strategy using its discretion. For
example, Blue Bell might do so after the value of the client’s accounts exceeds their current
strategy. In addition, Blue Bell may change the client’s strategy after consultation with the
client regarding changed investment objectives.
In any event, accounts with more than $15,000 may vary in their percentage of holdings of
ETFs, CEFs, and structured investments due to numerous factors, including but not limited
to:
• a client’s investment profile,
• market events and our perception of the strength and value of ETFs, CEFs, and
structured investments, and
• the “ladder” creation process for structured investments. Blue Bell makes
investments in structured notes on a laddered basis, and therefore, it takes time to
reach a targeted asset allocation. As a result, other asset classes (i.e., ETFs and
CEFs) will have proportionally higher allocations.
As discussed above, and when deemed appropriate, the Blue Bell Investment Strategy and
the Blue Bell Hedged Strategy will engage in covered call writing and potentially other
options trading strategies. Each of these types of investments and their risks are discussed
in greater detail in Item 8 below.
Blue Bell makes investments (or recommend that the client make investments) that are
consistent with the client’s current investment strategy. Blue Bell manages clients’
accounts on an ongoing basis by purchasing and selling investments as needed to keep a
client’s account consistent with the client’s investment profile and the account’s strategy.
A CEF is a type of registered, pooled investment fund. CEF's have a fixed number of shares
that are traded on a stock exchange throughout the day. Because CEFs trade on exchanges
(as opposed to being redeemed directly through the issuer at the close of business), they
can trade at a discount to their net asset value. Blue Bell generally seeks to purchase CEFs
that are trading at a discount (i.e., when their trading price is less than their net asset value.)
While CEFs have a wide array of investment strategies, Blue Bell seeks to invest in high
quality, diversified CEFs.
With respect to structured investments, Blue Bell typically recommends and selects
structured notes or similar vehicles, which are financial instruments that combine two
elements: a debt security and exposure to an underlying asset or assets. These instruments
are similar to notes in that they carry counter-party risk of the issuer. However, the return
on these instruments are linked to the return of an underlying asset or assets (such as the
S&P 500 Index or commodities). It is this latter feature that makes these instruments
unique, as Blue Bell believes that the payout can be used to provide some degree of
principal protection, leveraged returns (but usually with some ceiling on the maximum
return), and be tailored to a specific market or economic view. In addition, investors may
receive long-term capital gains tax treatment if certain underlying conditions are met and
the investment is held for more than one year. Blue Bell does not view these investments
as an alternative to traditional fixed income. For investors in the Blue Bell Investment
Strategy and the Blue Bell Hedged Strategy, Blue Bell will create a ladder of these
investments in client accounts with different maturity dates to provide reinvestment
opportunities.
As a general matter, Blue Bell generally recommends that its clients complete and submit
options trading and margin authorizations for their accounts with the custodian. If a client
wants to restrict or prohibit Blue Bell from trading options in their account, then they
should notify our Chief Compliance Officer at the email address listed on the cover page
of this Brochure.
Not all investment advisers share the same investment philosophy as Blue Bell and Blue
Bell believes this is what sets it apart from other investment advisers. The Blue Bell
Investment Strategy and the Blue Bell Hedged Strategy can be tailored to meet a client’s
goals of preserving wealth, producing income, or growing wealth, but generally a client in
these strategies will invest using ETFs, CEFs and structured notes and similar investment
vehicles, regardless of their investment profile and their account strategy. Blue Bell
generally recommends a current asset allocation that is more concentrated in structured
notes or similar investment vehicles that seek to preserve their wealth or produce income
and more titled towards ETFs and CEFs for clients that are seeking to grow their wealth.
However, a current asset allocation cannot guarantee that a client will reach their
investment objectives or financial goals. Clients are responsible for notifying Blue Bell of
any changes in their investment objectives or financial situation so that Blue Bell can revisit
the client’s investment profile, current asset allocation, and their investment strategy, and
make modifications, as needed.
CONSULTING SERVICES Blue Bell also offers other various consulting services (i.e. estate consulting and settlement,
etc.) Blue Bell will provide consulting services in this manner on a fixed fee or hourly basis
open to reasonable negotiations with the client.
MISCELLANEOUS Limitations Non-Investment Consulting/Implementation Services. If specifically
requested by the client, Blue Bell may provide consulting services regarding non-
investment related matters, such as estate planning, tax planning, insurance, etc. Blue Bell
does not serve as a law firm, accounting firm, or insurance agency, and no portion of its
services should be construed as legal, accounting, or insurance implementation services.
Accordingly, Blue Bell does not prepare estate planning documents, tax returns or sell
insurance products. To the extent requested by a client, Blue Bell may recommend the
services of other professionals for certain non-investment implementation purposes (i.e.
attorneys, accountants, insurance, etc.). The client is under no obligation to engage the
services of any such recommended professional. The client retains absolute discretion over
all such implementation decisions and is free to accept or reject any recommendation from
Blue Bell. If the client engages any such recommended professional, and a dispute arises
thereafter relative to such engagement, the client agrees to seek recourse exclusively from
and against the engaged professional.
Non-Discretionary Service Limitations. Clients that determine to engage Blue Bell on a
non-discretionary investment advisory basis must be willing to accept that Blue Bell cannot
effect any account transactions without obtaining prior consent to such transaction(s) from
the client. Thus, in the event that Blue Bell would like to make a transaction for a client’s
account (including in the event of an individual holding or general market correction), and
the client is unavailable, Blue Bell will be unable to effect the account transaction(s) (as it
would for its discretionary clients) without first obtaining the client’s consent.
Sub-Advisory Engagements. Blue Bell may also serve as a sub-adviser to unaffiliated
registered investment advisers per the terms and conditions of a written Sub-Advisory
Agreement. With respect to its sub-advisory services, the unaffiliated investment advisers
that engage Blue Bell to provide sub-advisory services maintain the initial and ongoing
relationship with the underlying client, including the initial and ongoing determination of
suitability. Generally, Schwab will serve as the custodian for all sub-advised accounts. The
other adviser (and not Blue Bell) is responsible for negotiating custody charges and
commission rates for their clients’ accounts. As a result, the underlying client may pay
higher commissions or other transaction costs or greater spreads, or receive less favorable
net prices, on transactions for the account.
eMoney Advisor Platform. Blue Bell may provide its clients with access to an online
platform hosted by “eMoney Advisor” (“eMoney”). The eMoney platform allows a client
to view their complete asset allocation, including those assets that Blue Bell does not
manage (the “Excluded Assets”). Blue Bell does not provide investment management,
monitoring, or implementation services for the Excluded Assets. Therefore, Blue Bell shall
not be responsible for the investment performance of the Excluded Assets. Rather, the
client and/or their advisor(s) that maintain management authority for the Excluded Assets,
and not Blue Bell, shall be exclusively responsible for such investment performance. The
client may choose to engage Blue Bell to manage some or all of the Excluded Assets
pursuant to the terms and conditions of an Investment Advisory Agreement between Blue
Bell and the client. The eMoney platform also provides access to other types of information
and applications including financial planning concepts and functionality, which should not,
in any manner whatsoever, be construed as services, advice, or recommendations provided
by Blue Bell. Finally, Blue Bell shall not be held responsible for any adverse results a client
may experience if the client engages in financial planning or other functions available on
the eMoney platform without Blue Bell’s assistance or oversight.
Retirement Plan Rollovers. A client or prospective client leaving an employer typically
has four options regarding an existing retirement plan (and may engage in a combination
of these options): (i) leave the money in the former employer’s plan, if permitted, (ii) roll
over the assets to the new employer’s plan, if one is available and rollovers are permitted,
(iii) roll over to an Individual Retirement Account (“IRA”), or (iv) cash out the account
value (which could, depending upon the client’s age, result in adverse tax consequences).
If Blue Bell recommends that a client roll over their retirement plan assets into an account
to be managed by Blue Bell, such a recommendation creates a conflict of interest if Blue
Bell will earn an advisory fee on the rolled over assets. No client is under any obligation
to roll over plan assets to an IRA managed by Blue Bell or to engage Blue Bell to monitor
and/or manage the account while maintained at the client’s employer. Blue Bell’s Chief
Compliance Officer, Justin Capetola, remains available to address any questions that a
client or prospective client may have regarding its prospective engagement and the
corresponding conflict of interest presented by such engagement.
Cross Transactions. In certain circumstances, Blue Bell may arrange for cross-
transactions between two of its managed client accounts (i.e., arranging for a purchase and
sale of a specific security between two client accounts). Blue Bell will typically only cross
transactions for securities that are not publicly traded or that are not redeemable directly
from the issuer at net asset value. When engaging in cross transactions, neither Blue Bell
nor any related person will receive any commission or transaction-based compensation.
Blue Bell does not generally allow employees or their family members to participate in
cross transactions. Blue Bell reviews all cross transactions to determine that they are in
the best interest of both clients. Clients may revoke Blue Bell’s cross-transaction authority
at any time upon written notice to Blue Bell.
Cash Positions. At any specific point in time, depending upon perceived or anticipated
market conditions/events (there being no guarantee that such anticipated market
conditions/events will occur), Blue Bell may maintain cash positions for defensive or
tactical purposes. All cash and cash equivalents are included as part of assets under
management in calculating Blue Bell’s advisory fee.
C. Blue Bell provides investment advisory services based on the account’s strategy and the
client’s investment profile as described in greater detail in Item 4.B. Clients may impose
restrictions on investing in certain securities (e.g., a specific ETF or CEF) or types of
securities (e.g., CEFs and options in general). Clients imposing restrictions must make
their requests in writing or as part of their initial onboarding discussions with Blue Bell,
and Blue Bell will confirm with the client whether it accepts the client’s request.
D. Blue Bell does not participate in a wrap fee program.
E. As of December 31, 2019, Blue Bell had $429,319,462 in assets under management on a
discretionary basis and $42,085,822 in assets under management on a non-discretionary
basis.
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A.
INVESTMENT ADVISORY SERVICES Blue Bell’s annual investment advisory fee is negotiable and varies from client to client.
However, it does not exceed an annual rate of 2.00% of the total assets placed under Blue
Bell’s management. Blue Bell bases its proposed fee rates on various objective and
subjective factors, including, but not limited to, the amount and type of the assets placed
under Blue Bell’s management, the level and scope of consulting services to be rendered,
and the complexity of the engagement.
CONSULTING SERVICES Blue Bell also offers other various consulting services (i.e. estate consulting and settlement,
etc.) on a fixed fee or hourly basis. The fee is open to reasonable negotiation with the client,
which also depends upon the level and scope of service required and the professional
rendering the service. Blue Bell’s fees for such consulting services typically range between
$250 and $2,500 on a fixed fee basis and $100 - $500 on an hourly basis.
B. Clients may elect to have Blue Bell’s advisory fees deducted from their custodial account.
Both Blue Bell’s Investment Advisory Agreement and the custodial/ clearing agreement
may authorize the custodian to debit the account for the amount of Blue Bell’s investment
advisory fee and to directly remit that management fee to Blue Bell in compliance with
regulatory procedures. In the limited event that Blue Bell bills the client directly, payment
is due upon receipt of Blue Bell’s invoice. Blue Bell shall deduct fees and/or bill clients
quarterly in arrears, based upon the market value of the assets on the last business day of
the previous quarter.
C. As discussed below, unless the client directs otherwise or an individual client’s
circumstances require, Blue Bell shall generally require that Charles Schwab & Co., Inc.
(“Schwab”) serve as the broker-dealer/custodian for client accounts. Broker-dealers such
as Schwab charge brokerage commissions and/or transaction fees for effecting certain
securities transactions (i.e. transaction fees are charged for certain no-load mutual funds,
commissions are charged for individual equity and fixed income securities transactions).
However, Schwab no longer charges on transactions in U.S. equities and ETFs. Clients will
also bear their proportionate share of ETF and CEF fees that are charged by those funds
(e.g., management fees and other fund expenses). These fees and expenses are outlined in
the fund’s prospectus and statement of additional information, which clients will receive
directly from the fund.
Tradeaway/Prime Broker Fees. Relative to its discretionary investment management
services, when beneficial to the client, individual fixed income transactions may be
effected through broker-dealers other than the account custodian, in which event, the client
generally will incur both the fee (commission, mark-up/mark-down) charged by the
executing broker-dealer and a separate “trade away” and/or prime broker fee charged by
the account custodian (Schwab).
D. Blue Bell’s annual investment advisory fee shall be pro-rated and paid quarterly, in arrears,
based upon the market value of the assets on the last business day of the previous quarter.
For the initial quarter of investment management services, the first quarter’s fees shall be
calculated on a pro rata basis. Blue Bell makes adjustments for withdrawals and
contributions that occur during the previous quarter and relies on the market value of the
assets on the last business day of the previous quarter. For example, if a client withdraws
assets midway through a calendar quarter, Blue Bell will calculate the client’s advisory fee
at the end of the quarter and charge the client a pro rata portion of its advisory fee on the
withdrawn amount. Blue Bell does not generally require an annual minimum fee or asset
level for investment advisory services. However, Blue Bell, in its sole discretion, may
reduce or waive a client or prospective client’s fee.
The Investment Advisory Agreement between Blue Bell and the client will continue in
effect until terminated by either party by written notice in accordance with the terms of the
Investment Advisory Agreement. Upon termination, Blue Bell shall debit the account for
the pro-rated portion of the unpaid advisory fee based upon the number of days that services
were provided during the billing quarter.
E. Neither Blue Bell, nor its representatives accept compensation from the sale of securities
or other investment products.
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Blue Bell’s clients shall generally include individuals, high net worth individuals, pension
and profit sharing plans, corporations, business entities, trusts, estates, and other
investment advisers.
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A. Blue Bell typically uses either fundamental or cyclical analysis or a combination of both
in analyzing securities. Fundamental analysis involves the study of historical and present
data, with the goal of making financial forecasts. Cyclical analysis involves the study of
historical relationships between price and market trends to forecast the direction of prices.
Blue Bell believes strongly in uncovering hidden value, and as such, takes a unique
approach to wealth management and wealth preservation. Blue Bell has three primary
investment strategies that it implements in rendering investment advice, although the Blue
Bell Investment Strategy and the Blue Bell Hedged Strategy are very similar. Clients and
prospective clients are reminded that they are responsible for determining whether these
strategies are appropriate for their investment objectives and financial needs, but Blue Bell
can tailor its investment strategy to fit a wide array of investment objectives and financial
needs.
As described in greater detail in Item 4.B, Blue Bell’s investment strategies involves three
primary categories of investments—ETFs, CEFs, and structured investments. Depending
on the amount of assets placed under Blue Bell’s management and their corresponding
investment strategy, we will recommend or manage a portfolio comprised of some or all
of these investments. In certain instances, Blue Bell will engage in covered call writing
and potentially other options trading strategies. Each of these types of investments and
their risks are discussed in greater detail below.
Blue Bell will make investments (or recommend that the client make investments) that are
consistent with the client’s investment strategy. Because Blue Bell makes investments in
structured notes on a laddered basis, it will take time for the current asset allocation to be
reached and other asset classes (i.e., ETFs and CEFs) may have proportionally higher
allocations initially and at other times.
Blue Bell manages clients’ accounts on an ongoing basis by purchasing and selling
investments as needed to keep a client’s account consistent with the client’s investment
strategy.
The primary factor considered by Blue Bell in conducting due diligence on structure
investment issuers is their financial stability. In general, Blue Bell’s universe of structured
investment issuers is limited to extremely large and historically reputable financial
institutions, although Blue Bell is free to consider the entire universe of issuers.
Blue Bell may purchase and sell ETFs and CEFs for periods less than one year or greater
than one year, and Blue Bell typically recommends that clients hold structured investments
until maturity.
Investing in securities involves risk of loss that clients should be prepared to bear.
Different types of investments involve varying degrees of risk, and it should not be
assumed that future performance of any specific investment or investment strategy will be
profitable or equal any specific performance level.
B. Blue Bell’s methods of analysis do not present any significant or unusual risks. However,
every method of analysis has its own inherent risks. To perform an accurate market analysis
Blue Bell must have access to current/new market information. Blue Bell has no control
over the dissemination rate of market information; therefore, unbeknownst to Blue Bell,
certain analyses may be compiled with outdated market information, severely limiting the
value of Blue Bell’s analysis. Furthermore, an accurate market analysis can only produce
a forecast of the direction of market values. There can be no assurances that a forecasted
change in market value will materialize into actionable and/or profitable investment
opportunities.
Blue Bell’s investment strategies on the other hand has material risks, much like all forms
of investing. The below risks apply to Blue Bell’s investment strategy.
Asset Allocation Risk. The risk that an account’s assets may be out of balance with the
current asset allocation. Any rebalancing of such assets may be infrequent and, even if
achieved, may have an adverse effect on the performance of a client’s account.
Interest Rate Risk. Interest rates may fluctuate significantly, causing price volatility with
respect to securities or instruments held by a client’s account.
Liquidity Risk. The risk that a client’s account may not be able to monetize investments
and may have to hold to maturity or may only be able to obtain a lower price for
investments either because those investments have become less liquid or illiquid in
response to market developments including adverse investor perceptions. This includes,
CEFs and structured investments, which are two major types of securities recommended
by Blue Bell.
Market/Volatility Risk. The risk that the value of the assets in which an account invests
may decrease (potentially dramatically) in response to the prospects of individual
companies, particular industry sectors or governments, changes in interest rates and
national and international political and economic events due to increasingly interconnected
global economies and financial markets.
C. In addition to the general risks associated with Blue Bell’s investment strategy, its
investment strategies involves three primary categories of investments—ETFs, CEFs, and
structured investments. In certain instances, Blue Bell will engage in covered call writing
and potentially other options trading strategies. Each of these securities have material risks,
which are described in greater detail below. This list is not an exhaustive list of risks and
clients should review the entire prospectus or offering document for an investment for a
more detailed description of each risk associated with their investment.
Closed End Fund and Exchange Traded Fund Risk. ETFs and CEFs are subject to
investment advisory fees and other expenses, which will be paid by the fund and indirectly
borne by all shareholders. ETFs and some CEFs are listed on national stock exchanges and
are traded like stocks listed on an exchange. ETF and CEFs shares may trade at a discount
to or a premium above net asset value if there is a limited market in such shares. ETFs and
CEFs are also subject to brokerage and other trading costs, which result in indirect expenses
for an investor. Additional risks of investing in ETFs and CEFs are described below:
•
Net Asset Value and Market Price Risk. The market value of ETF shares and CEFs
may differ from their net asset value. This difference in price may be due to the
fact that the supply and demand in the market at any point in time is not always
identical to the supply and demand in the market for the underlying basket of
securities. Accordingly, there may be times when shares trade at a premium or
discount to its net asset value.
•
Strategy Risk. Each ETF or CEF is subject to specific risks, depending on the
nature of the fund. These risks could include liquidity risk, sector risk, foreign and
emerging market risk, as well as risks associated with real estate investments and
commodities.
•
Tracking Risk. ETFs may fail to accurately track the market segment or index that
underlies their investment objective.
Structured Investment Risk. Structured investments are subject to numerous risks, which
are described in greater detail below.
•
Principal Risk. Unlike ordinary debt securities, structured investments do not pay
interest and do not guarantee any return of principal at maturity unless specifically
provided in notes that are designed with this purpose in mind. Most structured note
payments are based on the performance of an underlying index (i.e., S&P 500) and
if the underlying index were to decline 100% then the payment may result in a loss
of all principal.
•
Call Risk. Some structured investments are callable by the issuer, meaning the
issuer (not the investor) can choose to call in the investment and redeem them
before maturity.
•
Issuer Risk. Because any structured investment that may be issued by an issuer
(e.g., JP Morgan, Goldman Sachs, Credit Suisse) would be its senior unsecured
obligations, payment of any amount at maturity is subject to an issuer’s ability to
pay its obligations as they become due.
•
Limited Return Risk. The maximum potential payment on a structured investment
will be limited to the redemption amount applicable for a payment date, as
disclosed, regardless of the appreciation in the underlying index, which may be
significant. Because the level of the underlying index at various times during the
term of the notes could be higher than on the valuation dates and at maturity, you
may receive a lower payment if redeemed early or at maturity, as the case may be,
than you would have if you had invested directly in the underlying index.
•
Liquidity Risk. The structured investments purchased will not be listed on any
securities exchange. There will likely be no secondary market for such securities,
and the issuer is not required to re-purchase these securities in the secondary
market.
•
Uninsured Risk. Structured investments are not deposit liabilities of a bank and
are not insured by the Federal Deposit Insurance Corporation or any other
governmental agency or program of the United States or any other jurisdiction. An
investment is subject to the credit risk of the issuer, and in the event that the issuer
is unable to pay its obligations as they become due, you may not receive the full
payment at maturity of the notes. These products are not guaranteed under the
Federal Deposit Insurance Corporation’s Temporary Liquidity Guarantee
Program.
•
Tax Characterization Risk. These investments are structured in most cases to have
the gains treated as long-term capital gains. This long-term capital gains treatment
depends on investor capital being at risk. The risk that the investment would be re-
characterized as debt instruments giving rise to ordinary income, rather than as an
open transaction, is higher whenever the risk of loss is reduced with principal
“guarantees” or “downside protection.” If the notes are treated as debt, they would
be accounted for under the contingent payment debt instrument rules. These rules
require investors to accrue taxable income each year, even though investors will
not receive any cash with respect to the notes prior to maturity. Furthermore, any
gain recognized upon sale or other disposition of the notes would generally be
treated as ordinary income. If the notes are treated as an open transaction, investors
should not be required to recognize taxable income over the term of the notes prior
to maturity. Upon a sale or exchange of a note (including redemption of the notes
at maturity), investors should recognize capital gain or loss equal to the difference
between the amount realized and the investor’s tax basis in the note, which should
equal the amount paid for the note. If the investor held the note for at least one year
and one day, the gain or loss will be capital. Alternative treatments could also treat
all or a portion of the gain or loss on sale or settlement as short term gain or loss,
regardless of the length of time an investor has held the notes. Please consult your
tax professional.
Options Risk. Option transactions establish a contract between two parties concerning the
buying or selling of an asset at a predetermined price during a specific period of time.
During the term of the option contract, the buyer of the option gains the right to demand
fulfillment by the seller. Fulfillment may take the form of either selling or purchasing a
security depending upon the nature of the option contract. Generally, the purchase or the
recommendation to purchase an option contract by Blue Bell shall be with the intent of
offsetting or “hedging” a potential market risk in a client’s portfolio. In particular, Blue
Bell often engages in “covered call writing,” which is the sale of in-, at-, or out-of- the
money call option against a long security position held in a client portfolio. This type of
transaction is intended to generate income. It also serves to create downside protection in
the event the security position declines in value. Income is received from the proceeds of
the option sale. Such income may be reduced to the extent it is necessary to buy back the
option position prior to its expiration. This strategy may involve a degree of trading
velocity, transaction costs and significant losses if the underlying security has volatile price
movement. Covered call strategies are generally suited for companies with little price
volatility.
Although the intent of the options-related transactions that may be implemented by Blue
Bell is to hedge against principal risk, certain of the options-related strategies (i.e. straddles
or short positions), may, in and of themselves, produce principal volatility and/or risk.
Thus, a client must be willing to accept these enhanced volatility and principal risks
associated with such strategies. In light of these enhanced risks, client may direct Blue Bell,
in writing, not to employ any or all such strategies for their accounts. For detailed
information on the use of options and option strategies, please refer to the Option Clearing
Corp.’s Option Disclosure Document, which can be found at
http://www.optionsclearing.com/components/docs/riskstoc.pdf. Hard copies may be
ordered by calling 1-888-678-4667 or writing OCC, 1 North Wacker Drive, Suite 500
Chicago, Il 60606.
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A. Neither Blue Bell, nor its representatives, are registered or have an application pending to
register, as a broker-dealer or a registered representative of a broker-dealer.
B. Neither Blue Bell, nor its representatives, are registered or have an application pending to
register, as a futures commission merchant, commodity pool operator, a commodity trading
advisor, or a representative of the foregoing.
C. Blue Bell has no other relationship or arrangement with a related person that is material to
its advisory business.
D. Blue Bell does not receive, directly or indirectly, compensation from investment advisors
that it recommends or selects for its clients.
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Personal Trading
A. Blue Bell maintains an investment policy relative to personal securities transactions. This
investment policy is part of Blue Bell’s overall Code of Ethics, which serves to establish a
standard of business conduct for all of Blue Bell’s Associated Persons that is based upon
fundamental principles of openness, integrity, honesty and trust, a copy of which is
available upon request.
In accordance with Section 204A of the Investment Advisers Act of 1940, Blue Bell also
maintains and enforces written policies reasonably designed to prevent the misuse of
material non-public information by Blue Bell or any person associated with Blue Bell.
B. Neither Blue Bell nor any related person of Blue Bell recommends, buys, or sells for client
accounts, securities in which Blue Bell or any related person of Blue Bell has a material
financial interest.
C. Blue Bell and/or representatives of Blue Bell may buy or sell securities that are also
recommended to clients. This practice may create a situation where Blue Bell and/or
representatives of Blue Bell are in a position to materially benefit from the sale or purchase
of those securities. Therefore, this situation creates a conflict of interest. Practices such as
“scalping” (i.e., a practice whereby the owner of shares of a security recommends that
security for investment and then immediately sells it at a profit upon the rise in the market
price which follows the recommendation) could take place if Blue Bell did not have
adequate policies in place to detect such activities. In addition, this requirement can help
detect insider trading, “front-running” (i.e., personal trades executed prior to those of Blue
Bell’s clients) and other potentially abusive practices.
Blue Bell has a personal securities transaction policy in place to monitor the personal
securities transactions and securities holdings of each of Blue Bell’s “Access Persons”.
Blue Bell’s securities transaction policy requires that an Access Person of Blue Bell must
provide the Chief Compliance Officer or a designee with a written report of their current
securities holdings within ten (10) days after becoming an Access Person. Additionally,
each Access Person must provide the Chief Compliance Officer or a designee with a
written report of the Access Person’s current securities holdings at least once each twelve
(12) month period thereafter on a date Blue Bell selects.
D. Blue Bell and/or representatives of Blue Bell may buy or sell securities, at or around the
same time as those securities are recommended to clients. This practice creates a situation
where Blue Bell and/or representatives of the firm are in a position to materially benefit
from the sale or purchase of those securities. Therefore, this situation creates a conflict of
interest. As indicated above in Item 11.C, Blue Bell has a personal securities transaction
policy in place to monitor the personal securities transaction and securities holdings of each
of Blue Bell’s Access Persons.
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A. In the event that the client requests that Blue Bell recommend a broker-dealer/custodian
for execution and/or custodial services (exclusive of those clients that may direct Blue Bell
to use a specific broker-dealer/custodian), Blue Bell generally recommends that investment
management accounts be maintained at Schwab. Prior to engaging Blue Bell to provide
investment management services, the client will be required to enter into a formal
Investment Advisory Agreement with Blue Bell setting forth the terms and conditions
under which Blue Bell shall manage the client’s assets, and a separate custodial/clearing
agreement with each designated broker-dealer/custodian.
Factors that Blue Bell considers in recommending Schwab (or any other broker-
dealer/custodian to clients) include historical relationship with Blue Bell, financial
strength, reputation, execution capabilities, pricing, research, and service. Although the
commissions and/or transaction fees paid by Blue Bell’s clients shall comply with Blue
Bell’s duty to seek best execution, a client may pay a commission that is higher than
another qualified broker-dealer might charge to effect the same transaction where Blue Bell
determines, in good faith, that the commission/transaction fee is reasonable in relation to
the value of the brokerage and research services received. In seeking best execution, the
determinative factor is not the lowest possible cost, but whether the transaction represents
the best qualitative execution, taking into consideration the full range of a broker-dealer’s
services, including the value of research provided, execution capability, commission rates,
and responsiveness. Accordingly, although Blue Bell will seek competitive rates, it may
not necessarily obtain the lowest possible commission rates for client account transactions.
The brokerage commissions or transaction fees charged by the designated broker-
dealer/custodian are exclusive of, and in addition to, Blue Bell’s investment management
fee.
1. Non-Soft Dollar Research and Support Benefits
Blue Bell receives from Schwab (and potentially other broker-dealers, custodians,
investment platforms, unaffiliated investment managers, vendors, or fund sponsors)
free or discounted support services and products. Blue Bell may also purchase other
services or products from Schwab at full price. Certain of these products and services
assist Blue Bell to better monitor and service client accounts maintained at these
institutions. The support services that Blue Bell obtains can include investment-related
research; pricing information and market data; compliance or practice management-
related publications; discounted or free attendance at conferences, educational or
social events; or other products used by Blue Bell to further its investment
management business operations.
Certain of the support services or products received may assist Blue Bell in managing
and administering client accounts. Others do not directly provide this assistance, but
rather assist Blue Bell to manage and further develop its business enterprise.
Blue Bell’s clients do not pay more for investment transactions effected or assets
maintained at Schwab or other broker-dealers and custodians because of these
arrangements. There is no corresponding commitment made by Blue Bell to any
broker-dealer or custodian or any other entity to invest any specific amount or
percentage of client assets in any specific mutual funds, securities or other investment
products because of the above arrangements.
Blue Bell’s Chief Compliance Officer, Justin Capetola, remains available to address
any questions that a client or prospective client may have regarding the above
arrangement and the conflict of interests this arrangement creates.
2. Blue Bell does not receive referrals from broker-dealers.
3. Directed Brokerage. Blue Bell does not generally accept directed brokerage
arrangements (when a client requires that account transactions be effected through a
specific broker-dealer). In such client directed arrangements, the client will negotiate
terms and arrangements for their account with that broker-dealer, and Blue Bell will
not seek better execution services or prices from other broker-dealers or be able to
“batch” the client’s transactions for execution through other broker-dealers with orders
for other accounts managed by Blue Bell. As a result, client may pay higher
commissions or other transaction costs or greater spreads, or receive less favorable net
prices, on transactions for the account than would otherwise be the case.
In the event that the client directs Blue Bell to effect securities transactions for the
client’s accounts through a specific broker-dealer, the client correspondingly
acknowledges that such direction may cause the accounts to incur higher commissions
or transaction costs than the accounts would otherwise incur had the client determined
to effect account transactions through alternative clearing arrangements that may be
available through Blue Bell. Higher transaction costs adversely impact account
performance. Transactions for directed accounts will generally be executed following
the execution of portfolio transactions for non-directed accounts.
Blue Bell’s Chief Compliance Officer, Justin Capetola, remains available to address
any questions that a client or prospective client may have regarding the above
arrangement.
B. To the extent that Blue Bell provides investment management services to its clients, the
transactions for each client account generally will be effected independently, unless Blue
Bell decides to purchase or sell the same securities for several clients at approximately the
same time. Blue Bell may (but is not obligated to) combine or “bunch” such orders to
obtain best execution, to negotiate more favorable commission rates or to allocate
equitably among Blue Bell’s clients differences in prices and commissions or other
transaction costs that might have been obtained had such orders been placed
independently. Under this procedure, transactions will be averaged as to price and will be
allocated among clients in proportion to the purchase and sale orders placed for each client
account on any given day. Blue Bell shall not receive any additional compensation or
remuneration as a result of such aggregation. Blue Bell generally purchases structured
investments on an aggregate basis and does so typically when a current structured
investment held by its clients has come due or is about to come to maturity.
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A. For those clients to whom Blue Bell provides Investment Advisory Services, account
reviews are conducted on a periodic basis by Blue Bell’s Managing Members. As part of
these reviews, Blue Bell reviews the client’s current investment strategy to ensure it is
consistent with their current portfolio.
All Investment Advisory Services and consulting clients are encouraged to discuss with
Blue Bell their investment objectives needs and goals and to keep Blue Bell informed of
any changes. All clients are encouraged to meet, at least annually, with Blue Bell to review
their responses to the Confidential Investment Questionnaire and discuss their current
invesmtent objectives.
B. Blue Bell may conduct account reviews on other than a periodic basis upon the occurrence
of a triggering event, such as a change in client investment objectives and/or financial
situation, market corrections and client request.
C. Clients are provided with transaction confirmation notices and regular summary account
statements directly from the broker-dealer/custodian for the client accounts. Those clients
to whom Blue Bell provides Investment Advisory Services will also receive a quarterly
report from Blue Bell summarizing account positions and valuations.
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A. As referenced in Item 12.1 above, Blue Bell receives certain economic benefits from
Schwab.
B. If a client is introduced to Blue Bell by either an unaffiliated or an affiliated solicitor, Blue
Bell may pay that solicitor a referral fee in accordance with the requirements of Rule
206(4)-3 of the Investment Advisers Act of 1940, and any corresponding state securities
law requirements. Any such referral fee shall be paid solely from Blue Bell’s investment
management fee, and shall not result in any additional charge to the client. If the client is
introduced to Blue Bell by an unaffiliated solicitor, the solicitor, at the time of the
solicitation, shall disclose the nature of the solicitor relationship, and shall provide each
prospective client with a copy of Blue Bell’s written Brochure with a copy of the written
disclosure statement from the solicitor to the client disclosing the terms of the solicitation
arrangement between Blue Bell and the solicitor, including the compensation to be
received by the solicitor from Blue Bell.
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Blue Bell has the ability to have its advisory fee for each client debited by the custodian on
a quarterly basis. Clients are provided with transaction confirmation notices and regular
summary account statements directly from the broker-dealer/custodian for the client
accounts. Those clients to whom Blue Bell provides Investment Advisory Services will
also receive a quarterly report from Blue Bell summarizing account positions and
valuations.
Some clients have entered standing letters of authorization for Blue Bell to move money
from client’s custodial account to a non-like titled third party. However, in accordance with
Rule 206(4)-2 of the Advisers Act and the guidance issued to the Investment Advisers
Association, all cash and securities are maintained with a “qualified custodian” and these
accounts are not subject to independent verification.
To the extent that Blue Bell provides clients with periodic account statements or reports,
the client is urged to compare any statement or report provided by Blue Bell with the
account statements received from the account custodian. The account custodian does not
verify the accuracy of Blue Bell’s advisory fee calculation.
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The client can determine to engage Blue Bell to provide Investment Advisory Services on
a discretionary basis. Prior to Blue Bell assuming discretionary authority over a client’s
account, the client shall be required to execute Investment Advisory Agreement granting
Blue Bell full authority to buy, sell, or otherwise effect investment transactions involving
the assets in the client’s name found in the discretionary account.
Clients who engage Blue Bell on a discretionary basis may, at any time, impose restrictions,
in writing, on Blue Bell’s discretionary authority, which is described in greater detail in
Item 4.C.
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In accordance with its fiduciary duty to clients and Rule 206(4)-6 of the Investment
Advisers Act, Blue Bell has adopted and implemented written policies and procedures
governing the voting of client securities. All proxies that Blue Bell receives will be treated
in accordance with these policies and procedures.
Blue Bell has engaged the services of Broadridge’s ProxyEdge platform to vote and
maintain records of all proxies.
Blue Bell complete proxy voting policy, procedures, and those of its proxy voting service
providers, are available for client review. In addition, our complete proxy voting record is
available to our clients, and only to our clients.
In addition, Blue Bell has also contracted with Broadridge as provider to file Class Actions
“Proof of Claim” forms.
Occasionally, securities held in the accounts of clients will be the subject of class action
lawsuits. Blue Bell has retained the services of Broadridge to provide a comprehensive
review of our clients’ possible claims to a settlement throughout the class action lawsuit
process. Broadridge actively seeks out any open and eligible class action lawsuits.
Additionally, Broadridge files, monitors and expedites the distribution of settlement
proceeds in compliance with SEC guidelines on behalf of our clients.
Broadridge and Blue Bell have also entered into an agreement where Broadridge will, on
behalf of clients, seek to recover assets as part of global securities class action lawsuits,
bankruptcies and disgorgements on securities owned by clients. Clients are also obligated
to pay Broadridge a contingency fee of 20% of the total reimbursement of asset settlements
collected by Broadridge for partaking in this service. Clients agree to this in Blue Bell’s
investment advisory agreement.
Clients should contact Justin Capetola
at the phone number on the front of this document
if they have any questions or if they would like to review any of these documents. In
addition, information pertaining to how Blue Bell voted on any specific proxy issue is also
available upon written request. Requests should be made by contacting Blue Bell’s Chief
Compliance Officer, Justin Capetola.
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A. Blue Bell does not solicit fees of more than $1,200, per client, six months or more in
advance.
B. Blue Bell is unaware of any financial condition that is reasonably likely to impair its ability
to meet its contractual commitments relating to its discretionary authority over certain
client accounts.
C. Blue Bell has not been the subject of a bankruptcy petition.
ANY QUESTIONS: Blue Bell’s Chief Compliance Officer, Justin Capetola, remains
available to address any questions that a client or prospective client may have regarding the above disclosures and arrangements.
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Open Brochure from SEC website