HEDGECOVEST LLC


SMArtX Advisory Solutions (“SmartX”) is an investment management firm founded in 2013 that provides investment management and investment advisory services to clients (“Clients”), either directly or through other investment advisory or financial services firms (“Advisors”). As of February 28th, 2018, SmartX had $504 million in assets under management on a discretionary basis. SmartX is a wholly-owned subsidiary of its parent company, HedgeCo Networks, Inc., a privately-held Delaware corporation.

SmartX owns and operates the SmartX Platform and the Smart Xchange Platform (collectively, the “Platforms”) through which SmartX offers its advisory services to Clients and Advisors. Through the Platforms, a Client or an Advisor can establish and manage a unified managed account (“UMA”). SmartX provides access to investment strategies or models (each a “Model”) through the Platforms. Each Model is provided by either SmartX, a traditional asset manager, a hedge fund or alternative investment manager, or an index provider (each a “Model Manager”). Excluding index providers, all Model Managers are registered either with the SEC or one or more state securities regulator. A Model Manager provides SmartX with securities and weights and transactional history associated with the Model in order for SmartX to create and maintain the Model Portfolio. Each Model Manager provides additional content (“Model Manager Content”), including but not limited to commentaries on the Model and the underlying investment strategy, general commentaries on the markets and the economy, historical performance, biographical information on relevant members of the Model Manager’s team, and descriptions of the investment strategy or strategies utilized in the Model. All Model Manager Content represents the opinions of the Model Manager providing the content, should not be construed as personalized advice, and is subject to change without notice.

SmartX provides access to Model Manager Content and historical performance with relevant performance metrics for each Model available on the Platforms. An Advisor or a Client (each a “User”) can review the information available and direct SmartX to implement one or more Models in the UMA. When a User selects a Model for a UMA, the User will provide SmartX with the amount of funds, either in terms of dollars or as a percent of the account’s value, in the UMA to be invested in the Model. When a User invests in a Model on SmartX, SmartX will implement the positions and trading activity of the Model in proportion to the amount of assets invested. SmartX will periodically rebalance positions as necessary to bring the UMA in balance with the selected Model(s). The User shall be responsible for determining whether any particular Model or any particular combination of Models are appropriate and suitable for the UMA account holder. Users should consider the financial situation, investment goals and objectives, time horizon, liquidity, and risk tolerance (“Investment Considerations”) of the UMA account holder to determine if the select Model(s) are appropriate. The User is responsible for reviewing any changes to the Investment Considerations of the UMA account holder and making appropriate changes to the selected Model(s). Users may choose to direct SmartX to buy or sell individual securities in the UMA directly rather than through a Model. This functionality is called Advisor as a Portfolio Manager (“APM”) and allows the User to direct a portion of the UMA’s assets rather than opening a separate account with a custodian. Users may choose to buy or sell stocks, ETFs, or Mutual Funds. Users may provide instructions to restrict the purchase or sale of certain securities from the UMA. Additionally, Users can provide instructions to harvest taxable gains or losses in the UMA. Users have the ability to add or decrease leverage for any selected Model, provided that SmartX will limit the leverage utilized to the UMA’s specified account configuration. For example, if a UMA has Regulation T margin, Users may choose to use leverage up to two times the account value. Certain Models may inherently apply leverage. Finally, if a Model invests in a security or other asset that does not fit with a UMA’s account configuration, SmartX will exclude that investment from the UMA. Any of these customizations that are specific to a UMA may cause material performance differences between the selected Model(s) and the UMA.

SmartX maintains a limited power of attorney to direct trading of each UMA (“Trading Discretion”) in order to purchase and sell securities it the UMA’s selected custodian. Trading Discretion is either granted to SmartX through an Investment Management Agreement (“Client IMA”) with a Client or through a Sub-Advisory or Co-Advisory Agreement with an Advisor (“Advisor Sub-Advisory Agreement”). Custodians may require an additional agreement from each Client to grant Trading Discretion to SmartX. A User may choose to terminate the relationship with SmartX and revoke Trading Discretion of SmartX at any time.

SmartX may also provide services and solutions to registered broker-dealers, banks, trust companies, and larger registered investment advisors (“Third-Party Sponsors”) that want to offer their own third-party platforms (“Third-Party Platforms”) to Advisors and Clients. Third-Party Sponsors are responsible for selecting Models and Model Managers to participate on Third- Party Platforms. Third-Party Sponsors may charge different fee schedules than SmartX to Clients and Advisors. Third-Party Sponsors may maintain their own custodial accounts and/or custodial relationships and may offer execution and clearing services. Third-Party Sponsors may offer additional services and may have different requirements and qualifications for participating. Clients and Advisors should carefully review a Third-Party Sponsor’s Disclosure Brochure to understand the terms and conditions of the Third-Party Platform. SmartX does not currently offer a “wrap fee program” to Clients or Advisors. please register to get more info

Open Brochure from SEC website
Assets
Pooled Investment Vehicles
Discretionary $504,501,716
Non-Discretionary $
Registered Web Sites

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